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Meta Bringing Paid Facebook and Instagram Features

Meta Bringing Paid Facebook and Instagram Features


Meta is going to bring the feature of using Facebook and Instagram by paying money. For that, the company has prepared a separate group.


The group will identify and build services and features on its platform that users can pay for. It is said that the company has taken this step due to the recent declining income.



Meta has platforms like Facebook, Instagram, and WhatsApp, which have billions of users. However, since Apple's ad tracking and less investment in social media advertising, Meta is losing income.


In such a situation, the company has set up a group called 'Monetize Experience' under the leadership of Prati Rai Chaudhary. Earlier, Chaudhary was the head of Meta's research team.


It is said that Chaudhary's leadership will help the company to find new sources of income.


However, advertising is still the company's biggest source of income. At that time, increasing advertising will be the company's biggest goal, previously said John Hageman, vice president of the company's monetization overseas group.


However, Meta has prepared to work on new products and features as a source of additional new income.


So far, the company has not given any information about what features and products will be added to Facebook, WhatsApp, and Instagram.


According to some news, users are preparing to add paid features to platforms including Facebook.

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